Web Design for an Urban Stay Hotel
HAMACHO HOTEL TOKYO
Challenge
HAMACHO HOTEL TOKYO is a design hotel located in Nihonbashi Hamacho, where the nostalgic ambiance of old Edo and the warmth of the downtown area blend. Effective communication strategies were required to disseminate the charm of Hamacho both domestically and internationally, thereby enhancing the value of the community.
Solution
We were in charge of the website's design direction. Based on the themes of "craftsmanship" and "greenery" identified in our workshops, we created a website with photographs and white space to convey the town's charm and the comfort of a hotel stay.
Close to both long established famous stores and state of the art leisure spots, Tokyo’s Nihonbashi Hamacho combines the elegance of Edo with a friendly downtown atmosphere.