Graphic Design and Art Direction for Books
SMART SHINSHO
Challenge
Piece of Cake Inc. introduces a new way of reading with Smart Shinsho, portable pocket sized books. With the launch of this new product, there was a need for communication strategies to propose and disseminate the new reading experience of education that fits in your pocket to the world.
Solution
We were responsible for the graphic design of book covers, as well as the design and photography of its website. We craft memorable book covers using vibrant coloring and illustrations that correspond to themes ranging from business to culture. Additionally, we have managed the design and direction of its website, which is devised with photos and visuals that enable users to envision the scenarios in which they would use the books, thereby connecting readers with the literature.